The Collaborative Design Process and Decision Engineering

The Collaborative Design Process and Decision Engineering

The intellectual high ground in business decision making is held by a handful of organizations: The Economist Intelligence Unit, Harvard Business Review, McKinsey Global Institute, and Strategy+Business. I think Rich Karlgaard, the publisher of Forbes, is also a...

Design of the C5 Corvette: A Product Planning Tutorial

In January, the General Motors Corvette and Silverado Pickup truck were named North American car and truck of the year. GM has come a long way in the last twenty years. Twenty years ago the General Motors’ product development process was a mess. The  GM...