The Collaborative Design Process and Decision Engineering

The Collaborative Design Process and Decision Engineering

The intellectual high ground in business decision making is held by a handful of organizations: The Economist Intelligence Unit, Harvard Business Review, McKinsey Global Institute, and Strategy+Business. I think Rich Karlgaard, the publisher of Forbes, is also a...

Design of the C5 Corvette: A Product Planning Tutorial

In January, the General Motors Corvette and Silverado Pickup truck were named North American car and truck of the year. GM has come a long way in the last twenty years. Twenty years ago the General Motors’ product development process was a mess. The  GM...

Decision Coaching 2.0: What is a Hybrid strategy?

The late Stephen Covey, author of “7 Habits of Highly Successful People,” wrote one last book, “The 3rd Alternative”  before he died.   In the book Covey makes the case that when faced with virtually any dilemma we can usually  find a 3rd path....